Core Values

At Waterfront Club our core values are our compass - at the center of our company and guiding us everywhere we go.

Quality is our anchor.  No matter what the world throws at us, we keep close to making sure that only the best quality products get the Waterfront Club seal of approval.  We strive to ensure that every product and experience we provide is of the highest standard and Made in the USA.

Sustainability is the wind in our sails. We are committed to leaving the environment as untouched as possible, implementing eco-friendly practices and pairing with sustainable partners to preserve all waterfronts for generations to come.  You can read more about our sustainability theory here.

Customer Commitment is our lighthouse.  We are dedicated to guiding our customers through their journey with us, ensuring their satisfaction and happiness at every turn of the tide.

Charitable Giving flows through our veins like a steady current. We believe in giving back to the community that supports us, casting our net wide to make a positive impact on those in need.  You can read more about the charities we support here.

Continuous Improvement are the waves washing ashore that keep coming day after day.  We always want to improve every design, expand our product lines, look for more sustainable ways of doing business, and put more smiles on faces!  No matter how big we get, we will always strive to be better.

Integrity is the North Star by which we navigate. We conduct ourselves with honesty and transparency, staying true to our moral compass even when the waters get rough, because we know that trust is the cornerstone of any successful voyage.